Universally known for his innovative, avant-garde, and provocative style, designer Jean Paul Gaultier launched his eponymous clothing brand in 1976 in Paris. Over the decades, he has successfully embodied an idea of modern, unconventional fashion characterized by inclusivity, irony, and a strong sense of freedom.His irreverent, sometimes theatrical aesthetic, which challenges conventional dress codes and continues to inspire new generations, is now brought to life in the collections designed by Duran Lantink, appointed Creative Director of the French brand in 2025.